When I was in the end stage of my phd, I paid a visit to the university business enterprise centre. I had a meeting with a very nice man and explained to him that I had 3 degrees (BA, MLitt, Phd), over 9 years of education at undergraduate and postgraduate level, 3 years of university teaching experience, and presented papers at a number of international conferences, and I wanted to start a business that allowed me to make use of the knowledge I’d accumulated and the skills that I’d developed over the last decade. Something brilliant and completely unique. Something personal and mind-expanding and heart-opening. Something individual and brave and…